Thứ Ba, 25 tháng 10, 2011

EA Caught Pressuring Publications Over Battlefield 3 Reviews

It’s an ugly thing, and one that sadly rears its head from time to time when big games are released: the practice of a publisher exerting a little too much pressure on gaming press.

Of course, pressure is applied all the time! That’s the people in marketing and PR’s job, to try and make sure their game is well-received. But there’s a point where that pressure stops being a mild annoyance, one easily shrugged off, becoming something obstructive and distasteful, and some EA reps in Europe seem to have crossed that line when it comes to Battlefield 3.

Scandinavian outlets requesting review copies of the game were asked for their mailing addresses. Standard question! They were then, however, asked a bunch of other questions, like:

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